Social Bookmarking & SEO
The idea of social bookmarking became vastly popular thanks to sites such as Deli.cio.us and Digg. The theory is that a page or blog is assembled, stored and then indexed to be categorized in time by relevancy. The information given by social bookmarks is mainly perceived as more germane for many users because the reference is given by humans. Its pertinence is voted on by human viewers rather than a search engine coming up with listings founded on keywords. A points plan is also used with stories on social bookmarking sites and to add a greater human side to it.
Social bookmarking, the major ones, and the Digg clones and Delicious clones can bring tremendous viewership to your site. Marketing your portal through social bookmarking is simple, as long as you have relevant and practical things to share. The bookmarking community will recognize its practicality and vote for it and thus generate better popularity through the bookmarking services. Your portal’s viewership can rise greatly as a result of social bookmarkers.
Aim for the niche market that is closest to your portal. Try to connect to those communities that will have audiences who appreciate the material, and as a result can rank it higher and generate hype about it in the bookmarking world. You can additionally build back links to your site by attaching URLs to your content. This may not be worthwhile in terms of SEO asset as some social bookmarking software exercise a ‘no follow’ policy, associating tags to your links. However users could still use your site and bring popularity to the attached links.
These days with dozens of social bookmarking websites, it is worthwhile to try to get linked into one somehow. The possibilities from there are limitless as you increase your audience base and gain points among the community of your site.
Since hundreds of thousands of website owners are seeking to get their website indexed very quickly, running your own social bookmarking site has proven to be very profitable by some. However, the days of creating a general social bookmarking site are over and the money is in the niches such as the finance niche, health niche or even local news niche.